Genre research

This is research for you genre of trailer, our genre is horror/thriller. It is important to evaluate successful films in order to see the reason why they were so good. Here are three films that I looked into in detail.


Inception




The first thing I noticed about the 'Inception' trailer is the music. The music starts of at a slow-medium pace and is quiet while the characters are speaking. The dialogue at the start give you the plot of the film so is therefore very important. The music really increases in volume when the name of the director comes onto screen and when action is occurring. The shots used are fast paced, usually a longer length shot teamed with a series of quicker shots after to increase pace. The trailer then ends on a humorous note.


Paranormal Activity 3




You notice immediately that they used a handheld camera to film this trailer. That gives the trailer a documentary type feeling which also makes the trailer more realistic and believable. The cuts in between shots makes it look like the camera is broken, but also gives a supernatural feel to the trailer. The shots are of two small girls it then cuts to previous films and screaming. The trailer finishes on a very long length shot, this builds up a lot of suspense and attempts to make the viewer jump at the end.


Shutter Island




The trailer starts off with a series of quick shots and very simple fade to black editing between them. Once again the music increases in volume when the directors name is flashed on screen. There is a lot of continued dialogue while shots on screen change, the shots the revert back to the original where the conversation is taking place. The 'Shutter Island' trailer like the 'Paranormal Activity 3' trailer contains some screaming but this time from and unknown character making it slightly more scary. At the end of the trailer different shots are being flashed onto the screen very quickly, the editing is really jumpy and this gives a very quick pace to the end.